GREEN TEA 0O
RELEASE THE HEAT OF LIVE
THE MARKETING PLAN FOR
THE LONG AND POWERFUL DEVELOPMENT
The Purpose
To communicate to all of customer
To make customer satisfied in payment
To have a big target audience
To have a big interest
To be the best in Vietnam
To do
Research and analysis

Marketing strategies

Schedule

Tracking and evaluation
Research and analysis
The target audience

The strengths and weaknesses

The opportunities and threats

Marketing goals
Marketing strategies
Positioning

Pricing

Distribution

Communicating strategies
Communicating strategies
Media plans for all of advertising ways

Networking connects directly to customer

Promotional events
Schedule
Print advertising, advertising outdoor, cable TV/Radio advertising,…
Direct mail, website, e-mail,…
Magnetic marketing, gifts and gadgets,…
Press releases, community events, philanthropic activities, seasonal promotions,…
Tracking and evaluation
Reports of the effecting: the budget, the replying from customers, the present position in the market,…

Compare the result with the purpose, find out new way to reach the higher (better) purpose, bigger interest,…
END
Thank you for listening