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12087057 Kính chào các thầy, cô! Hiện tại, kinh phí duy trì hệ thống dựa chủ yếu vào việc đặt quảng cáo trên hệ thống. Tuy nhiên, đôi khi có gây một số trở ngại đối với thầy, cô khi truy cập. Vì vậy, để thuận tiện trong việc sử dụng thư viện hệ thống đã cung cấp chức năng...
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Người gửi: Phạm Chính Thức
Ngày gửi: 10h:34' 09-09-2014
Dung lượng: 15.1 MB
Số lượt tải: 21
Số lượt thích: 0 người
University of Economics
Ho Chi Minh City
Class 47K39 Group 10
WELCOME TO MY PRESENTATION
Phạm Chính Thức
Ngô Thanh Tùng
Nguyễn Trung Khánh
Warm up
You want to buy a products such as television, laptop, chair... How do you buy it?
Go to the market
Supermarket…
Or by internet…
And…
Mail order
New words
Entrepreneur [,ɔntrəprə`nə:] (n)
Ex: The British Library has a range of services for entrepreneurs.
A person who starts a new company
nhà doanh nghiệp
mail order [`meil,ɔ:də]
Ex:
I often buy clothes by mail order.
The sale and ordering of goods by post.
đặt mua hàng qua bưu điện
Furniture [`fə:nit∫ə] (n)
Ex: We’ve just bought some new furniture.
Things such as chairs, tables, beds … That are put into a house
đồ nội thất
catalogue [ˈkat(ə)lɒg] (n)
Ex: The customer can choose products on catalogues.
A book with photographs and information about products.
danh mục (sản phẩm)
warehouse [`weəhaus] (n)
Ex: There is a warehouse in my company.
A large building to store things to sell.
kho hàng
So you want to be a mail order entrepreneur?
Mail order makes shopping easier –for the customer that is. It is possible to buy flowers, furniture, books, chocolates and many other products by post. The company sends customers a catalogue, and they can choose products without leaving their home. Johnny Boden is the chairman of the mail order clothing company Boden. He says that mail order companies ‘process the customer’s order, get the item from the warehouse, check the colour, size, etc., deliver it to their homes and arrange returns if necessary. In shops the customer does all these things.
Is it easy to be a mail order entrepreneur? The disadvantage is that the start-up costs are high. You need stock to sell and computers to process orders. You also need a lot of employees. However, mail order does have advantages. A mail order company can operate from almost any place. Charlie and Caroline Gladstone moved from London to Scotland and started Pedlars clothing company. Mr and Mrs Gladstone wanted to work from home. They wanted a better quality of life and to operate from a low-cost location. Mr Gladstone and Mr Boden visited the US separately. The saw that mail order was a popular business with good customer service. Mr Gladstone believes that customer loyalty is important. A successful mail order company provides a personal experience, like a good shop.
You have 2 minutes to read the passage again
2. What are disadvantages when start-up the mail order company?
The start-up costs are high
Need stock to sell
Need computers to process order
Need a lot of employees
Answer the question
How to customer can choose product of a mail order company?
 The company sends customers a catalogue, and they can choose product without leaving home.
3. What does each of the underlined parts refer to?
a. The company sends customers a catalogue, and they can choose products without leaving their home. (Paragraph 1)
 Customers
b. He says that mail order companies ‘process the customer’s order, get the item from the warehouse, check the colour, size, etc., deliver it to their homes and arrange returns if necessary. (Paragraph 1)
 Product (item)
OPEN
QUESTION
Open questions.
Can you tell me some advantages and disadvantages of mail order?

Save travel costs.
Save time.
Can shop at any time, not depending on store opening times.
Not to elbow other out (Chen lấn) in shop/supermarket.
Location of business is not important.
There is no direct contact between customers and mail order houses.
Don’t need a middle man.
ADVANTAGES
DISADVANTAGES
Customers get suckered. (Bị lừa đảo).
Delivery time is long.
Not suitable for all item.

Open questions.
2. What other goods or services do you think would be good to sell by mail order?
Mail order makes shopping easier. The customer can choose products without leaving their home and buy many other products by post. It’s not easy to be a mail order entrepreneur. There are many disadvantages. However, a mail order company can operate from almost any place.
Summary
Games Show
A. 316542
B. 361542
C. 325614
D. 341265
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1. Arrange the six activities that a mail order company does into the correct order ?
1. Process the order
2. Arrange returns, if necessary
3. Send the customer a catalogue
4. Deliver the product
5. Check colour and size
6. Get the product from the warehouse
Send a catalouge
Process the order
Get products
from a warehouse
Check colour and side
Deliver the product
Arrange retuns
(if necessary)
D. item
B. product
C. furniture
A. goods
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2. Chairs, tables, lockers, stools…What are they?
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3. What are advantages of a mail order company?
B. Need a few employees
A. The start-up costs are low
C. Operate from almost any place
D. All A, B, C.
4. A person usually buy products of your company. Who is it?
D. chairman
C. customer loyalty
B. boss
A. entrepreneur
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A. profit
C. provide
B. process
D. product
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 5. Choose the word whose main stress is placed differently from the others.
[prə`vaid]
[`prɔdəkt]
[`prouses]
[`prɔfit]
 
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